Product Description
Experience the intense yet lightweight nourishment of Authentic Beauty Concept Hydrate Mask. This paraben- and silicone-free hair mask restores elasticity, bounciness, and shine from normal to dry or curly and textured hair. Effortlessly detangle with Behenoyl PG-Trimonium Chloride. Revitalise your hair with this authentic formula for luscious, radiant results, without weighing your hair down.
How to use
Step 1: Cleanse Hair
Cleanse your hair with your favourite Authentic Beauty Concept shampoo.
Step 2: Apply Mask
Apply an even layer of Hydrate Mask.
Step 3: Massage and Distribute
Gently massage and distribute through hair.
Step 4: Let It Soak
Allow 5-10 minutes for nourishment. For more intense replenishment leave longer (up to 20 mins) in the hair with a hot towel wrap. 
Step 5: Rinse
Thoroughly rinse with water to ensure no residue.
Step 6: Towel-Dry
Towel-dry the hair to remove excess moisture.
Step 7: Style and Admire
Style as desired and admire your revitalised, hydrated hair.
Pure Formulas
Clean Formulas
We believe that it's not just the end result that counts, but the entire creation process. Our products are vegan, approved by the Vegan Society™ and contain no sulfates* or silicones. We place great importance on ensuring that our products are true to our beliefs: clean, natural, simple, enjoyable and contain carefully selected ingredients.
Fragrance
Mango & Basil
The cottony fragrance evokes the floating, weightless sensation of a cloud through a combination of a unique floral bouquet made of premium and delicate white flowers notes, mango and basil accord over a subtle blend of powdery and vanilla notes.
Ingredients
Aqua (Water, Eau) · Cetearyl Alcohol · C9-12 Alkane · Behentrimonium Chloride · C15-23 Alkane · Behenoyl PGTrimonium Chloride · Dicaprylyl Carbonate · Glyceryl Stearate · Distearoylethyl Hydroxyethylmonium Methosulfate · Stearamidopropyl Dimethylamine · Phenoxyethanol · Guar Hydroxypropyltrimonium Chloride · Oryza Sativa(Rice) Extract · Mangifera Indica (Mango) Fruit Extract · Ocimum Basilicum (Basil) Leaf Extract · Panthenol · Isopropyl Alcohol · Parfum (Fragrance) · Hexylene Glycol · Citric Acid · Glycerin · Ethylhexylglycerin · Sodium Benzoate